Hi, my name is Denis Cleary, and I'm the store manager for New Jersey Audubon Society's The Nature Store at Scherman-Hoffman in Bernardsville, and a casual student of social media and social media marketing. I am interested in learning the Web 2.0 tools that I hope will enable New Jersey Audubon to more effectively engage both our members as well as others who may share our values and be receptive to our message and the work we do. I have come to believe that for NJAS to survive and thrive we need to find alternative ways to reach these audiences to communicate our message, market our programs and stores, and yes, raise funds. I'm hopeful that this workshop will start me down that path.
In that spirit I recently started an internal blog targeted to the retail staff at NJAS (although just via email right now, I hope to move to an actual blogging platform very soon) and I plan to also initiate a "public" blog as well in the near future.
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"Hello, I must be going" - story of my life... I laughed when I read that!
ReplyDeleteI am excited for your organization in the investigation of these tools to help reach your constituents, and to expand your message and generate new interest. It seems a logical step - and I wish you guys luck! There doesn't seem to be a downside - no matter how you spin it!
Your blog post could have been mine - we are all searching for ways to survive and thrive!
ReplyDeleteSame here! Dreamcatcher needs to leverage our loyal patrons to become ambassadors for our theater. Social media tools seem to be an easy and cost-effective means to that end.
ReplyDeleteI'm loving the response we're getting over at Conversations at the Creek (www.teaneckcreek.blogspot.com). Glad to see you're following it too. Would love to bring all our birders aboard!
ReplyDeleteGood luck!